Lawston Design

FREELANCE DESIGN FOR PUBLISHING AND DIGITAL MEDIA

INDEPENDENT AUTHORS

I've worked with lots of big publishers but I love working with independent authors too. I believe that professional design can help you and your book go further and I'd like to be a part of your journey!

Every book, cover and interior I produce is custom designed, tailored to you.

I believe that eye-catching, well-crafted design increases the value of your book to readers and booksellers. I will never supply pre-made covers. Your book matters to me, so my design will reflect that.

Your book design will receive as much careful attention as it needs to become the best it can be. I’ll make sure you’re completely happy with your book before it goes to press.

I will design your package around you, your objectives and your budget. Every time you work with me we'll build a package dedicated to what you need at the time.

Below are just a few examples of the packages I can offer.

Ebook

Printed Fiction

Picture Book

  • 3-6 unique cover visuals
  • Unlimited rounds of revisions
  • Author branding
  • Layout of front cover
  • Preparation of press-ready files
  • FREE design of marketing materials, including posters, bookmarks,
    and banners for web and social media
  • 3-6 unique cover visuals
  • Interior book layout design (no images)
  • Unlimited rounds revisions of both the cover and layout
  • Author branding
  • Layout of front cover, back cover and spine
  • Preparation of press-ready files
  • FREE design of marketing materials, including posters, bookmarks, and banners for web and social media

This package is for non-illustrated printed titles. I am happy to include chapter header artwork in this package.

  • 3-6 unique cover visuals
  • Fully illustrated interior book design
  • Unlimited rounds of revisions of both the cover and layout
  • Author branding
  • Layout of front cover, back cover and spine
  • Preparation of press-ready files
  • FREE design of marketing materials, including posters, bookmarks, and banners for web and social media

This package is ideal for heavily illustrated fiction, non-fiction, children's fiction and picture books.

Please feel free to contact me if you would like to talk through what I can offer you. All consultations are completely free.

  • Author Branding

    I will work with you to build an author brand that will give your books a strong and distinctive visual presence. Effective author branding will give your books consistency, authenticity and that special something that your readers will recognise instantly.

    For an additional fee, I will be very happy to apply your author branding to stationery, including:

    • Letterheads
    • Compliments Slips
    • Business Cards
    •  Address Labels
  • Book Covers and Interiors

    I am happy to design covers and interiors for both adult and children's titles. These could be:

    • Hardbacks (with or without a jacket)
    • Paperbacks
    • Ebooks
    • Colour books and picture books
    • Graphic novels and comics
  • FREE Marketing Materials

    I understand the importance of good marketing, so with every cover I can also design the following marketing materials for FREE:

    • Posters
    • Bookmarks
    • Banners for web and social media

    I am also happy to talk through any other marketing materials that you might need.

  • Copyright

     

    Here's the boring legal stuff (sorry!)

     

    All non-brand designs, including visuals, are © and the exclusive property of Rachel Lawston, trading as Lawston Design. I will include a notice on your back cover and/or copyright page that reads: Design © Rachel Lawston, Lawston Design. Please credit me where possible.

     

    My non-brand designs are only licensed to you and cannot be re-sold, loaned to a third party, or distributed in any way other than the purposes they were designed for.

    Imagery used in my designs may have been purchased specifically for use in the project from stock libraries. This means that as my client you are only covered for the design that I have created for you. If you wish to create anything using elements extracted from the design I have created, reuse the design in another format, or to make amends to the design, you must purchase the stock imagery licenses. Unless you or I purchase an extended license, you may not reproduce the content more than 500,000 times in physical print form. 

     

    If you secure a publishing contract and your Publisher wishes to use the design, I am more than happy for them to do so. The publisher will not need to pay me an additional fee, but please ensure they credit me on the cover and copyright page and that I am notified in writing. Any artwork created by an illustrator or images purchased for the design will need to be relicensed by the publisher.

     

     

     

  • I am a partner member of the ALLi